Prospecting StrategyUpdated July 2026 Most sellers don’t want to list a house. They want a buyer. That one fact is why cash offers for real estate agents have become one of the sharpest prospecting tools … Read More
The Real Reason Probate Leads Go Cold (And How to Revive Them)
If you’ve ever been drained by probate leads who never follow through, dealing with chaotic family situations, or unsure how to stand out from other investors and agents, this episode is for you. This week’s … Read More
Real Estate Video Ideas to Grow Your Business
Real estate video helps agents and investors build visible expertise before a prospect schedules a call. The best real estate video ideas answer a specific client question, show how you work, or explain a local … Read More
Try this estate planning and probate marketing idea (FREE SOCIAL POST TEMPLATE)
If you’d like to grab these graphics and customize them for easy posting, here are the Canva templates. Probate marketing and estate planning marketing don’t need to be dry, boring, or full of legalese. I … Read More
The 5 simplest YouTube tips for real estate agents and investors
No expertise needed! You can get reach and engagement easily with these YouTube tips for real estate agents and investors
How to prospect assisted living professionals for real estate referrals
How to build referral relationships with senior living and assisted living sales professionals, with two sample prospecting scripts and marketing copy for real estate agents and investors to use.
7 things to do at probate court besides pull probate lead lists
Connect cards, court rosters, and maximizing your presence in-person and at virtual court. This guide will help you act intentionally and get the most out of every second of a probate courthouse visit.
Everything that’s wrong with your email marketing and how to fix it
Nurturing real estate leads is essential to helping clients in their journey to buying or selling a home. From listing announcements to market trends and homeowner tips, email marketing is a foundation of successful brands … Read More
How to handle cost objections and pay vendors for probate real estate services after closing.
How to build a probate team and offer vendor services without upfront costs, and respond when probate sellers offer objections about paying for probate real estate services
Reaching homebuyers the natural way: 5 truths about emotional decision making
Did you know that 95% of decision-making is unconscious? The most obvious example of this is breathing, or even parking your car in the same spot at work every day. But what about more serious … Read More