If you’d like to grab these graphics and customize them for easy posting, here are the Canva templates. Probate marketing and estate planning marketing don’t need to be dry, boring, or full of legalese. I … Read More
The Probate Mastery team kicked Chad Corbett off the host seat this week and dove in on strategies for branding and generating leads in probate real real estate. The group discusses criteria for a good marketing message, probate credibility websites from all the leads, video marketing content, and more. A key focus was getting probate leads by building a referral network encompassing probate attorneys, estate planning attorneys, CPAs, and Registered Investment advisors, as well as other real estate agents and friends you know. Additionally, Victoria shares a real life example of why probate attorneys need a strong partner who understands probate real estate transactions.
Balcom and Chad roleplay through a cold-call to a foreclosure/NOD lead; James, Balcom, and Chad do some transaction engineering in anticipation of a seller appointment where the Zillow Price will be the biggest objection; Eddie and Chad discuss best practice tips for inbound content marketing, merging mail marketing with digital marketing efforts, and the intersection between consistency and accountability.
THIS WEEK’S CHALLENGE: Probate Mastery’s top performers are challenged to create a list of “10 Probate FAQs’ ‘ comprising the common questions and challenges people in probate have, and use this list as the basis for inbound marketing content.