Should you use a script when calling probate leads? What script should a virtual assistant use when attempting first contact? How can you adjust your introduction depending on the demeanor of the personal representative? Experts share cold calling tips that have made them successful. Beyond cold calling, what’s the best way to get started using video and testimonial content in your overall prospecting plan? The group discusses ways to repurpose content for inbound marketing, brand awareness, and lead nurture. The group also masterminds how to balance listing and acquisition opportunities with transparent and properly-structured business practices.